From the Editor:

Welcome to WE NXF, The Nextgen Art of Local Discovery. 

Across Phoenix, women are launching brands, hosting gatherings, creating art, and building spaces that shape how the city moves.

And the momentum is growing.

— Lionel Reddick Jr.
Editor-in-Chief

The Art of Local

Local is not small.
Local is foundational.

This publication will:
• spotlight real creators and ideas in real time
• celebrate experience over promotion
• document culture before it’s labeled

This publication will not:
• recycle the obvious
• center trends detached from place
• treat Phoenix as a backdrop

We document momentum.

We value depth.
We move with purpose.

This is WE NXF.
The Art of Local.

The Pulse

Women are leading the brands

What’s happening: Outdoor tables are full again.
Where you feel it: Roosevelt Row, Arcadia, Central Phoenix corridors.
Why it matters: Patio season is Phoenix’s social reset. Conversations stretch longer. Happy hours spill into sunsets.

Women-Centered Events
A few great options in the Phoenix area:
International Women’s Day Event at Andaz Scottsdale Resort — movement, wellness for a morning focused on empowerment and community.
Women With Vision Conference — leadership gathering for professionals across industries

The Scout

Get to know a Phoenix creator:

Women focused creative to watch.
@phoenixazwomen — Event Creator

What is it: A growing platform dedicated to highlighting women-owned businesses across the Valley. Through social media features and events, the community helps local founders gain visibility and connect with each other.

Why is it worth following:
- Helps women entrepreneurs build together instead of alone

The Experience

Here is a place to experience exploration, social content, and genuine local engagement:

Floral Workshop — Women’s Day Edition
Option 1: Cactus Flower Florists

Why go:
• Creative workshop led by women
• Spring florals and design basics
• A relaxed space to meet new people

Events like this are part of a broader wave of experiences built around creativity, connection, and women-led entrepreneurship

The Next

In our upcoming issue: Spring Break Energy Incoming — With warmer weather and longer days ahead, Phoenix is about to shift again — outdoor events, visitors, and festival weekends will begin filling the calendar.

Stay tuned.